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La Reserva Santa Librada is a Colombian natural reserve focused on environmental protection, research, and education. They needed to update their image and establish their online presence with a website that could easily communicate what they do and what they offer.

1. REBRANDING

Although they liked their brand and wanted to keep their logo due to previous public recognition, a serious modern facelift was needed. So the main elements stayed and were redesigned to appeal more at younger audiences, while keeping the essence of the brand pretty much intact.

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Old Logo

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New Logo

2. WEBSITE

Their previous website was done in wordpress but the lack of easy design capabilities, the constant need to update plugins, and the complicated content management system, made it necessary to re-develop the whole website on Wix.

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  • Contact form

  • Image galleries

  • Social Media Linking

  • Content structure

The next steps will involve a social media strategy to gain and maintain following in order to connect more with their community.

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What can I do for you?
Strategy

Online Marketing Strategy

 

Online Ad Strategy

Social Media Strategy

SEO & Keyword Research

Creativity

Web & Graphic Design

Branding

Social Media Content

Copywriting

Management

Website Admin

Online Ad Campaigns

Social Media Accounts

KPI Reporting & Analysis